Name: Ingvar Kamprad
Fortune: Self Made (Ikea)
Net Worth: 28 Billion
Industry: Retailing
Billionaire World Rank: #4
Book: Leading By Design - The Ikea Story
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From Forbes:
"Peddled matches, fish, pens, Christmas cards and other items by bicycle as a teenager. Started selling furniture in 1947. Now his company Ikea, which sells hip designs for the cost conscious, is one of the most beloved retailers in the world, with an almost cultlike following. Ikea, which has stores in 33 countries, continues to expand into new markets such as Guangzhou, China and Moscow. As egalitarian as his brand, Kamprad avoids wearing suits, flies economy class and frequents cheap restaurants. Has been quoted as saying that his luxuries are occasionally buying a nice cravat and eating Swedish fish roe."
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